Connecting Strategy and Creation to build meaning for brands
From design, branding and marketing concepts, we seek to help brands build a more consistent, grounded market positioning that brings you results. We do this through:
Services that add playfulness , co-creation and active participation of entrepreneurs.
After years of work experience understanding the pains and dilemmas of businessmen and entrepreneurs, we created this unique method that in five steps helps to co- create the strategic clarity of a brand so that it becomes:
Visible - Clear and synthetic presentation for employees, customers, other interested parties and society in general;
Accessible - Strategic density without technicalities, through a light and didactic content;
Available - Guides and tables that help managers and staff consult on a daily basis to support actions.
With the view of the market and knowledge of methodologies for building purchase and user journeys, this service provides the construction of a flow of steps to be taken to overcome the challenge. From it, it is possible to see clearly and define the actions to be taken by the brand.
Methodology developed to clearly and objectively map the company's Culture , the Abilities that the brand has, which offers it presents to the market and which channels are used to express what the brand is. In a Canva-style visual model, it helps entrepreneurs to be clear about what actions can be taken to improve their management, aiming at the goals they want to achieve.